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RT BOOKREVIEWS. The Magazine for Fiction Lovers

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  HISTORY
("RT History" Continued)

As the 21st century arrived so did a new era of the romance novel. The genre began to broaden its scope and beloved authors with loyal followings began writing the same compelling stories but going beyond the romance formula. Many branched out into the Mystery, Science Fiction and Fantasy genres while others entered into the mainstream fiction market to reach a much broader readership. As more and more authors ventured into these new worlds of fiction RT BOOK REVIEWS followed the trend and began expanding its content reviewing books in genres other than romance and by early 2002 the name of the magazine was changed to RT BOOK REVIEWS BOOKclub (with the emphasis on BOOKclub) to reflect the changing content where romance was only a section of the magazine and other genres were equally represented.

Today RT BOOK REVIEWS Magazine reviews every romance published and rates it but it also reviews over 100 books in various other genres. It profiles authors, alerts readers and booksellers to forthcoming titles and provides news and gossip columns, along with columns designed to guide aspiring authors in the honing of their craft. RT, as it is affectionately known, provided the first forum for the fledgling industry and brought together all of its colorful elements and participants - readers, authors, aspiring writers, publishers, editors, agents, booksellers, distributors, illustrators, models, book salesmen, book clubs, audiobook producers and movie makers - to celebrate books.

"Booklovers are cut from the same cookie-cutter." Ms. Falk realized early on [that] "I can talk with any woman, of any age or background, in any state or country, and if we share a fascination for romantic novels we are instantly kindred spirits."

Kathryn is known for dropping postcards in the mail to subscribers in a particular postal zone saying she will be coming to town, and perfect strangers meet her at trains and planes, holding a copy of her magazine like a secret code of their affiliation. She says it's always the same immediate comaraderie as they all go off, chatting away, to the nearest bookstore.

"I've stayed in every imaginable style of house, from trailer camps to castles, and it's always the same warm feelings. We all love book sleuthing and bookstore hopping. Finding a new title or author to recommend is the fun," she says enthusiastically. "Yes, we're addicted to reading, it's our hobby, just like watching sports is a man's hobby. We like to exercise our imaginations."

Sometime in the '90s, "when the Marquess of Bristol needed to pay off his wine bill," Kathryn says (only half in jest), she purchased the manorial rights to the West Suffolk village of Barrow, near Cambridge University in a beautiful, pastoral part of England. She visits regularly and has a deep sense of responsibility to preservation of the historical Norman church there. Nor is she above exercising some of her other privileges, including the right to market and fayre.

What started in June of 1981 with a 24-page tabloid newspaper has burgeoned into a 144-page, glossy, four-color magazine dubbed "the bible of romantic fiction" by USA Today. It is sold to readers, booksellers, writers, agents, editors and publishers in nearly every country in the world, and has spawned a world-wide appreciation for American novels, both in translated forms and in the original American version, due to "cyber-English."

"I know so many foreign readers and editors and each one will tell you that no one writes fiction, especially romantic fiction, like the American writers," relates Ms. Falk. "That's why I'm happy to see more foreign bookstores and readers buying American versions. Many of the translations cannot hold a candle [to the originals] due to translation difficulties."

To a recent fan of romantic novels, the industry as it existed in the early years would be unrecognizable. In those days, there was no communication between writers and their readers, little interaction between authors and publishers (who routinely accepted manuscripts and distributed them without much promotion) and certainly no forum to bring everyone face-to-face. No one knowing each other? That's hard to believe once you've attended a RT BOOK REVIEWS Booklovers' Convention, where good-heartedness and joie de vivre is part of the atmosphere.

"There's a wonderful writer's joke," says Ms. Falk. "A novelist gets a call that there's been a tragedy at her house. She runs home and the fire chief is waiting. He says, 'Your agent was here. He torched your house, stole your wife and drove off in your car.' The writer says, mystified, 'My agent came to my house?'"

Another change has been the rise of stars within the genre. Once upon a time, celebrity romance authors were few and far between and the industry was not "name-driven." Publishers then aimed to sell books as a series, or by the cover alone; but readers soon knew who their favorites were and began showing preferences. Eventually, the popular authors' names got larger than the book titles. The idea of sub-genres was also initially regularly dismissed by most publishing houses (time travels and paranormals were as scarce in the early '80s as they are prolific now). Today the genre is richly sub-categorized (as you can see here on the RT BOOKreviews website).

In the old days, it was unheard of for young hard-bodies to aspire to land jobs as cover models, let alone to win pageants. Today a favorite remark of men around the world is something to the effect of: "I want to be on a romance book cover so I can go to bed with all the women in the world and my girlfriend won't get jealous!"

The evolution of RT BOOK REVIEWS has helped shape the romance industry as we know it today. Founded by a booklover, it is always growing and broadening its base, infused by one simple but revolutionary philosophy: listen to the readers and give them what they want!

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